The 7 Habits of
Highly Effective Agronomists
The demand for agronomists in the agriculture industry is
growing every single day. Producing profitable crops while minimizing a farmers
risk and benefitting their operation in the long term is getting more and more
complex every year. Whether it be new crop protection products, agronomic
practices, machinery/equipment, technology and more, there is always something
new to be considering or to be utilizing to ensure farmers are getting the
support they need to successfully climb through the agronomic landscape.
The 7 Habits of Highly Effective People is a wildly popular
self enhancement book from the late 80’s by Stephen Covey that has sold more
than 25 million copies. My goal is to
take the principles as he stated them and talk about them with an agronomic
twist.
1.
Be
Proactive – Being in a reactive state no matter the situation typically
puts us at a disadvantage. No different in agronomy. Always lay out a plan to
not only help yourself, but help the farmer have highest chance of success. A
plan doesn’t mean you won’t have to be reactionary some of the time, but it
allows you to stay ahead of situations and mitigate potential misses or
oversights.
a.
Examples:
Laying out a crop plan by crop input product,
rate etc in the winter months.
b.
Laying out a spray plan by field to insure farmers have your thoughts on which fields need to take
priority, whether it be insecticides, fungicides, herbicides or something else.
c.
Planning your day or week out for field scouting in season based on a pre
determined criteria, such as time of year, staging, NDVI or historical problem
areas.
2.
Begin
with the End in Mind – On a yearly basis, a highly effective agronomist is
always working to understand what a farmer’s yield and profitability targets
are. From there you always have the ability to develop a plan to optimize for
these targets. This doesn’t need to be constrained to simply yield and
profitability on a yearly basis, it could be with the aim to clean up the field
from a weed perspective, build soil nutrient reserves or even to help plan for
a longer term farm management plan such as controlled traffic farming for
example. As an agronomist, you always want to know what the farmers goals and
targets are; without them it makes being effective a much more difficult task. Identifying opportunities for the farmer or coming up with ideas for them will only help your cause.
3.
Put First
Things First – There are many different components to agronomy and farming
that can distract from some of the foundations of a strong, profitable crop. At
the end of the day, there are some basics that should never be compromised and
then you can build from there:
a. Soil Testing and Understanding
b. Seeding depth
c.
Seed and fertilizer placement
d.
Seed/Fertilizer rate
e.
Varietal selection
EDIT: Timing is also a key base consideration. Whether talking herbicide timing, when to spray, when to seed and more. Thanks to Wes Anderson for his comment around this.
EDIT: Timing is also a key base consideration. Whether talking herbicide timing, when to spray, when to seed and more. Thanks to Wes Anderson for his comment around this.
Now,
there are many important factors to helping a farmer grow a successful crop,
but if these aspects haven’t been optimized it makes it much more difficult for
any other tools, such as additional fertilizer, herbicides, fungicides,
biostimulants etc. to get that crop to the top end of yield and profitability.
4. Think Win-Win – Thinking win-win is a
great habit to get into all of the time. When talking win-win within agronomy
it should be looked at with the mindset that you are making an effective
recommendation that maximizes profits for the short term (eg: that year), but
doesn’t constrain options or profitability the following year (or longer term
even). In agronomy there are many scenario’s that require a solution that isn’t
ideal for the following year (eg: herbicide option with residual). As best as possible always be looking for
options that set the next year up for success as well as the current year.
5. Seek First to Understand – Always focus
on understanding the root cause of a problem in the field, not just the
implication of the problem. What I mean by this is getting to the bottom of
every single situation that is happening in a field. For example, a common
problem in cereals is lodging. It’s easy to blame the variety, but don’t make
the simple call without first knowing what else might be going on. Is it only
occurring in a specific area of the field? Is there a nutrient deficiency like
potassium? Is there excessive nutrients like nitrogen in that area? Was there a
seeding rate issue? Could it be from mechanical issues with the seeder in that
area? The list could go on. Always ensure you understand what the root cause
is, utilizing the tools you have at your disposal to confirm what is actually
happening. The best way to understand the root cause? Get in the field! Effective agronomists don’t diagnose from the
road or their computer, they get down and dirty, literally.
6. Synergize – The best agronomists
continually network and develop relationships with other agronomists, farmers,
industry experts (entomologists, pathologists etc), technical representative
from life science/fertilizer companies and don’t limit yourself to your given
geography. We live in a global economy and work in a global industry, even
though it may seem crazy to apply what is being done in Brazil in Canada for
example, it actually might be extremely relevant. Integrative thinking or
taking the best from 2 different ideas, can be another way to synergize and
obtain best possible outcomes and results; something many of the best
agronomists do with ease. Working with others is going to make all agronomists
more effective and ultimately support making farmers more successful in the
long run.
7. Sharpen the Saw – My favourite, and
probably the most important part of being a highly effective agronomist is
constant improvement. The bests agronomists are always learning – whether it’s
reading journal articles, updates from industry resources, listening to
podcasts, scavenging the internet for articles or simply scrolling twitter;
there is always something new to learn that will make you more effective in the
future. One concept I find extremely fascinating is applying the “half-life”
concept from science to knowledge and information. Much of what we know today
will change at some point in the future, which is why we need to constantly
learn and update our understandings and approaches. For example, the
“half-life” of something like the law of gravity is actually very long, whereas
the half-life of what is in the news today is very short; in other words,
gravity is still going to be relevant next year, but Trump’s most recent tweet?
Probably not so much. This is why the best agronomists continually learn - things
change.
While certain industry standards are 40
hours of learning every 2 years for the Certified Crop Advisor’s or 35 hours
per year for provincial institute of agrology I would argue that’s just a drop
in the bucket compared to the best agronomists out there. My suggestion is to
attempt >100 hours per year. That essentially works out to 2 hours per week.
Sounds like a lot? That’s just 20 minutes per day!
Never
stop learning!
For agronomists wanting to improve these
are some of the basics that are a great
start. For any farmers, if you are looking for an agronomist or wanting to work
with one, these are some basics that can help you determine if they are going
to be a valuable fit for your operation.
I will be writing follow ups elaborating on some other aspects
the most effective agronomists excel in
as well as my thoughts on what I think will make an agronomist successful 10
and even 20 years into the future.
Want me to elaborate more on any
of the habits? Comment or shoot me a tweet on Twitter or Instagram at
@ShaneAgronomy. Thanks for reading.
All the habits are great. I think anyone can easily follow for the highly effective agronomists. how many plants can you grow with a medical card in canada
ReplyDelete